E-Mail Marketing

E-Mail Marketing

E-Mail Marketing is a systematic process with a fixed structure, in which you can deliver marketing messages to your targeted audience (subscribers). The main advantage of this channel is that it grants the biggest return on investment (ROI). It's great not only for sales but also to communicate with your customers. There are many types of e-mails in marketing: Newsletter, Autoresponder, Triggered, Cyclical, Transactional, Conformational.

In E-Mail Marketing, the most important thing is to build a subscribers list. You can do it on many ways - not only online but also offline. Also, you have to remember to always get from these people a acceptance for the purpose of marketing. It's always a good practice to offer something in return, for example - you can give 10% discount only for customers that join you subscribers list. It can be highly beneficial in the future.


NEWSLETTER CAMPAIGNS

NEWSLETTER CAMPAIGNS

Newsletter is a communication tool, that we can use in many ways. Most often, you put there informational content, that for example can build relationship or show your new products/offers. It should occur regularly and be engaging.

COLD MAILING CAMPAIGNS

COLD MAILING CAMPAIGNS

The basic meaning of cold mailing is organising email outreach to potential customers who fit our target customer profile, but don’t know us yet or had no prior relationship with us. Additionally we use this to contact prospects that didn't heard from us for a really long time. It's a great tool to promote your services.

E-MAIL AUTOMATION

E-MAIL AUTOMATION

E-Mail Automation is a great way to save time and send messages in a perfect moment. In this form, emails are sent automatically after a particular person takes specific action that we have planned. It allows you to maintain communication at any time, without a big human involvement.

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